Exterior of SoHo location of Pearl River Mart

Crain's: Can't get to Europe? SoHo might be the next best thing

Thanks so much to Crain's for featuring Pearl River in their story about the post-pandemic resurgence of SoHo in Manhattan. From the article:

Not knowing what the future held, Joanne Kwong signed a lease in the fall for her family's 50-year-old Asian emporium, Pearl River, on Broadway. Since opening its doors in May, revenue has grown monthly, she said.

"We're pretty packed on the weekends," Kwong said. "People are looking for things to do, whether it's eating out or browsing through stores."

Read the whole piece.


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